企業管理概論:經濟學
Introduction to Business Management: Economics
| 節 | 週三 |
|---|---|
5 13:20–14:10 | 企業管理概論:經濟學 MB110（光復） 2 節連堂 |
6 14:20–15:10 |
* 根據陽明交大上課時間表所列
Course Description This course explores the use of economics as analytical tools for understanding and analyzing business problems and for supporting business decision-making. Objectives/Goals Students in this course shall: Learn how to use economics to think critically about real world issues. Apply economic analysis tools for the areas of marketing, financial and managerial accounting, corporate finance, and applied operations management.
教師未提供此項資料
無備註
教師未提供此項資料
Assessment Attendance 30 % Homework 50 % Comprehensive Final Exam 20 % Total 100 %
Elasticity
■ Demand Elasticity ■ Demand Elasticity and Pricing ■ Demand Analysis ■ Supply Elasticity
- 講授：
- 9
Consumer’s Choice
■ Choice under Constraints ■ Utility Maximization
- 講授：
- 3
Cost and Industry Structure
■ Short Run v. Long Run ■ Fixed Cost, Variable Cost, Total Cost, Average Cost ■ Total Revenue, Average Revenue, Marginal Revenue ■ Perfect Competition ■ Monopoly
- 講授：
- 9
Demand and Supply
■ Introduction ■ Choice in a World of Scarcity ■ Demand Analysis ■ Supply Analysis ■ Market Equilibrium ■ Surplus Analysis
- 講授：
- 15
| 週次 | 主題 |
|---|---|
| 第 1 週 | • Course Introduction • What Is Economics, and Why Is It Important? • Microeconomics and Macroeconomics 9/11 |
| 第 2 週 | • How Individuals Make Choices Based on Their Budget Constraint • The Production Possibilities Frontier and Social Choices 9/18 |
| 第 3 週 | • Introduction to Demand and Supply 9/25 |
| 第 4 週 | • Demand, Supply, and Equilibrium in Markets for Goods and Services • Shifts in Demand and Supply for Goods and Services • Homework Assignment #1 10/2 |
| 第 5 週 | • Consumer Surplus • Producer Surplus • Social Surplus 10/23 |
| 第 6 週 | • Application to the Goods Market 10/16 |
| 第 7 週 | • Application to Foreign Exchange Market • Homework Assignment #2 10/23 |
| 第 8 週 | • Demand Elasticity • Demand Elasticity and Pricing • Demand Elasticity and Revenue 10/30 |
| 第 9 週 | • Application to the Agricultural Product Market • Application to Drug Control • Supply Elasticity • Homework Assignment #3 11/6 |
| 第 10 週 | • Choice under Constraints 11/13 |
| 第 11 週 | • Utility Maximization 11/20 |
| 第 12 週 | • Short run v. Long run in Economics 11/27 |
| 第 13 週 | • Total Revenue, Average Revenue, Marginal Revenue 12/18 |
| 第 14 週 | • Fixed Cost, Variable Cost, Total Cost, Average Cost • Homework Assignment #4 12/11 |
| 第 15 週 | • Profit Maximization 12/18 |
| 第 16 週 | • Perfect Competition 12/25 |
| 第 17 週 | • Monopoly 1/1 |
| 第 18 週 | Comprehensive Final Exam 1/8 |
Principles of Economics, BC Open Textbooks. Free to download at: https://opentextbc.ca/principlesofeconomics/
- 地點
- MB202
- 時間
- 1 Hour at Noon before the Class
- 聯絡方式
- jinlihu@mail.nctu.edu.tw