創新營運模式與創業管理實務
Business Model Innovation and Entrepreneurship Management in Practice
| 節 | 週一 |
|---|---|
6 14:20–15:10 | 創新營運模式與創業管理實務 A722（光復） 3 節連堂 |
7 15:30–16:20 | |
8 16:30–17:20 |
* 根據陽明交大上課時間表所列
This course aims to help students to understand recent theoretical frameworks and practical issues in managing innovation and technology commercialization. The course aims to give students a thorough knowledge of where innovation takes place, how to organize it, and how innovation strategy can be used to enhance knowledge transfer, technology commercialization, and entrepreneurship. The course instructor will introduce concepts, issues, literature, and cases in the field of innovation management. This course focuses on the challenges associated with managing a emerging firm's resource capabilities for long-term competitive advantage. The theme of the courses cover methods to innovate, design, assess, and improve technological commercialization for emerging enterprises. The course will include workshops, guest lecture, and case studies.
Graduated students who are interested in the management of technologies are all welcome.
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Evaluation and Grading Policy: Case Briefing (20%), Midterm Report (20%), in Class Performance (20%), Individual Assignment (10%), Course Project & Final Report (30%) Pedagogy and other supplementary information (websites, TAs, handouts and/or databases): All of the course information and the handouts will be posted on E3.
Entrepreneurship Management
1. Networks &Innovation 2. Global Comparative Innovation Policies 3. Collaborations & Entrepreneurship
- 講授：
- 9
- 示範：
- 6
- 實作：
- 6
- 其他：
- 6
Managing Innovation
1. Concepts & Definition 2. Science, Technology, and Innovation Policy 3. Technology Commercialization
- 講授：
- 9
- 示範：
- 6
- 實作：
- 6
- 其他：
- 6
| 週次 | 主題 |
|---|---|
| 第 1 週 | Introduction |
| 第 2 週 | Chapter 1 - Innovation management: an introduction |
| 第 3 週 | Chapter 2 - National systems of innovation and entrepreneurship |
| 第 4 週 | Chapter 3 - Technology diffusion and markets |
| 第 5 週 | Chapter 4 - Managing innovation within firms |
| 第 6 週 | Chapter 5 - Operations and process innovation |
| 第 7 週 | Chapter 6 - Managing intellectual property |
| 第 8 週 | Chapter 7 - Turning technology into business |
| 第 9 週 | Chapter 8 - Strategic Alliances and Networks |
| 第 10 週 | Chapter 9 - Management of Research and Development |
| 第 11 週 | Chapter 10 - Managing R&D Projects |
| 第 12 週 | Chapter 11 - Open innovation and technology transfer |
| 第 13 週 | Chapter 12 - New product development |
| 第 14 週 | Chapter 13 - Product And Brand Strategy |
| 第 15 週 | Chapter 16 - Market research |
| 第 16 週 | Final Report |
| 第 17 週 | 彈性補課週 |
| 第 18 週 | 彈性補課週 |
●Donald F. Kuratko , Jeffrey S. Hornsby (2020), New Venture Management: The Entrepreneur's Roadmap for Development, Management, and Growth 3rd Edition ●John R. Bessant, Joe Tidd (2015) Innovation and Entrepreneurship, 3rd Edition
- 地點
- A716
- 時間
- By Appointment
- 聯絡方式
- Email: schen340@g2.nctu.edu.tw Schen340@nycu.edu.tw