海運產業經營與管理

The aim of this subject is to provide students with a full understanding of current developments in maritime transport, and to enable them to identify and solve problems related to operations and management. Upon completion of the subject, students will be able to: a. Demonstrate relevant professional knowledge and understanding of shipping operations and management, the international maritime environment in which they operate and how they are managed. b. Understand and respond to current developments of the relevant political, economic, social and technological issues and their influences on the operations and management of shipping industry. c. Analyze and integrate the inter-relationships among the various components of subject matters in shipping operations and management for effective problem solving.

None.

無備註

United Nations Conference on Trade and Development (UNCTAD), Review of Maritime Transport 2020, United Nations, 2021 Journals Maritime Business Review Maritime Economics and Logistics Journal. Fairplay- The International Shipping Weekly. Maritime Policy and Management. International Journal of Shipping and Transport Logistics Transportation Research Part E: Logistics and Transportation Review Alphaliner, Clarksons, Lloyd’s List.

Mid-term examination 40% Participation in discussions / Attendance 20% Presentation and report 40%

• Environment of shipping industry

  1. Covid-19 impact 2. Economic environment 3. Political environment 4. Social environment 5. Technological environment 6. Competitive environment

  講授：

  6

• Container shipping operations

  1. Container shipping market 2. Shipment cycle and risks 3. Strategic alliance

  講授：

  6

• Dry bulk shipping operation

  1. Voyage charter 2. Time charter 3. Bareboat charter 4. Bulk shipping costs and operations

  講授：

  6

• Shipping documentation

  1. Letter of Credit 2. Bill of Lading 3. Charter Party

  講授：

  3

• Container terminal and port operations

  1.Container terminal design 2. Container terminal operation systems 3. Port organizations and management 4. Port strategic planning and marketing

  講授：

  3

• Multimodal transport

  1. Land bridge 2. Micro land bridge 3. Mini land bridge 4. Multimodal transport case study

  講授：

  3

• Maritime services and marketing

  1.Shipping service attributes 2. Service marketing 3.Customer relationship management 4. Digital services

  講授：

  3

• Maritime safety and risk

  1. Maritime safety and risk assessment 2. ISM code 3. Safety culture and climate.

  講授：

  3

• Green shipping and sustainability

  1. Green shipping 2. CSR 3. Shipping sustainability 4. Green climate

  講授：

  3

• Shipping technology

  1. AI 2. Big data analytics 3. Autonomous ship 4. Acceptance of technology

  講授：

  3

• Shipping strategies and policy

  1. Functional strategies 2. Business strategies 3. Corporate strategies 4. International Maritime Organization

  講授：

  3

• Shipping organizational structures

  1. Ship and types of business 2. Definition of ship tonnage 3. Container shipping 4. Bulk shipping 5. Organizational structures

  講授：

  3

Lin, Kuang, Chang, Chih-Ching (2020), Shipping Management, Shipping Digest, ISBN9789574380374. United Nations Conference on Trade and Development (UNCTAD) (2021), Review of Maritime Transport 2021, United Nations, 2021.

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