創新與網路創業

Innovation and Internet Entrepreneurship

學期

114-2

學分

0 學分

當期課號

537812

永久課號

MGMT30018

開課單位

科技管理研究所

授課教師

黃仕斌

校區

光復

類別

選修

上課時間表

節	週二
5 13:20–14:10	創新與網路創業 A701（光復） 3 節連堂
6 14:20–15:10
7 15:30–16:20

* 根據陽明交大上課時間表所列

概述

This course seeks to understand how opportunities to create something new arise and are discovered or created by specific persons who then use various means to exploit or develop them, thus producing a wide range of effects. This course will focus specifically on new venture creation on the internet.

先修科目

N/A

備註

無備註

教學方式

教師未提供此項資料

評分方式

1. 1.Business plan competition 1 (Group):25% 2. 2.Business plan competition 2 (Group):25% 3. 3.Final exam:25% 4. 4.Attendance/participation:25%

課程大綱

ENTREPRENEURSHIP OPPORTUNITIES

1. BUSINESS CONCEPT INNOVATION 2. STRATEGY AND THE MANAGEMENT OF TECHNOLOGY INNOVATION 3. INNOVATION: PLANNING AND IMPLEMENTATION 4. WHAT ENTREPRENEURS NEED TO KNOW

講授：

3
示範：

3
實作：

3
其他：

3
STRATEGIES FOR ENTREPRENEURS

1. ASSEMBLING THE TEAM 2. MARKETING IN A NEW VENTURE 3. STRATEGY: PLANNING FOR COMPETITIVE ADVANTAGE 4. MANAGING NEW VENTURES FOR GROWTH

講授：

3
示範：

3
實作：

3
其他：

3

週次計畫

週次	主題
第 1 週	COURSE INTRODUCTION 2026-02-24(二)
第 2 週	ENTREPRENEURSHIP OPPORTUNITIES 2026-03-03(二)
第 3 週	BUSINESS CONCEPT INNOVATION 2026-03-10(二)
第 4 週	STRATEGY AND THE MANAGEMENT OF TECHNOLOGY INNOVATION 2026-03-17(二)
第 5 週	INNOVATION: PLANNING AND IMPLEMENTATION 2026-03-24(二)
第 6 週	WHAT ENTREPRENEURS NEED TO KNOW BEFORE THEY START: ACQUIRING AND INTERPERETING INFORMATION ABOUT MARKETS, COMPETITORS, AND GOVERNMENT 2026-03-31(二)
第 7 週	ASSEMBLING THE TEAM: ACQUIRING AND UTILIZING ESSENTIAL HUMAN CAPITAL 2026-04-07(二)
第 8 週	FINANCIAL R4ESOURCES FOR NEW VENTURES: HOW TO GET THEM, HOW TO MANAGE THEM 2026-04-14(二)
第 9 週	WRITING AN EFFECTIVE BUSINESS PLAN: BUILDING A ROADMAP TO SUCCESS 2026-04-21(二)
第 10 週	BUSINESS PLAN COMPETITION 1 2026-04-28(二)
第 11 週	MARKETING IN A NEW VENTURE 2026-05-05(二)
第 12 週	STRATEGY: PLANNING FOR COMPETITIVE ADVANTAGE 2026-05-12(二)
第 13 週	PREPARING FOR AND ATTAINING GROWTH: STRATEGIES FOR BUILDING LASTING SUCCESS 2026-05-19(二)
第 14 週	MANAGING NEW VENTURES FOR GROWTH 2026-05-26(二)
第 15 週	CASE STUDY 2026-06-02(二)
第 16 週	Final exam 2026-06-09(二)

教科書

1 Baron, R. & Shane, S. Entrepreneurship: a process perspective Thomson 2008 2 White, M. & Bruton, G. The management of technology and innovation: a strategic approach Thomson 2007

Office Hours

地點: 705
時間: 教師未提供此項資料
聯絡方式: ext. 57524